Honest comparison
Compare LLM Audit with Scrunch for self-serve audits versus enterprise AI visibility, site analysis, and agent experience workflows.
LLM Audit is the simpler choice for a founder, marketer, or agency that wants a free audit, transparent pricing, and a concrete publishing plan. Scrunch fits teams that need a broader operational platform for prompt monitoring, citations, AI bot traffic, site analysis, optimization, enterprise security, and agent-facing content delivery. Scrunch has a public Core plan and a free audit, but its enterprise depth is sold through a custom evaluation.
Scrunch positions itself as an AI customer experience platform spanning AI visibility monitoring, citations, site audits, bot traffic, insights, and an Agent Experience Platform. The current canonical product site is scrunch.com, while app access remains on scrunchai.com. LLM Audit does not claim live rankings, private customer counts, or scraped competitor performance on this page.
| Question | LLM Audit | Scrunch |
|---|---|---|
| Primary job | One-time AI visibility diagnosis plus a decision-stage publishing plan | AI visibility monitoring plus site analysis, optimization, and agent experience workflows |
| Free initial audit | Yes — free snapshot across ChatGPT, Gemini and Claude | Yes, a 30-second AI visibility audit with no credit card; Core also has a 7-day trial |
| Pricing (shown here) | Free snapshot; $39/mo monitoring; $99 one-time Full Report; $199/mo Agency | $250/mo Core; Enterprise pricing is custom and requires a sales conversation |
| AI providers measured | OpenAI (ChatGPT), Google Gemini and Anthropic Claude on every snapshot | Core supports ChatGPT, Perplexity, Google AI Overviews, and Copilot; Enterprise lists nine surfaces including Claude and Gemini |
| Score repeatability | Each provider is queried multiple times per audit and the score ships with an explicit X-of-N confidence signal | Monitoring is recurring, but run cadence and repeatability methodology are not stated on the pricing page |
| Time to first result | Free snapshot in about a minute, with no signup, demo, or sales call | Public site says the free audit returns results in 30 seconds; paid workspace setup varies |
| One-time report + publishing plan | Yes — prioritized page backlog and 14-day plan | No standalone one-time publishing plan; Core includes five site audits per month, insights, and basic content generation |
| Continuous monitoring | Yes — monitoring plan with score history and reruns | Yes, with prompt monitoring, citations, trends, and reporting dashboards |
| Shareable output | Public share link for every report, ready to send to a client or teammate without a login | Reporting dashboard on Core; Looker Studio and API access are Enterprise features; verify external sharing options |
| Best fit | Founder-led SaaS and agencies that want to go from diagnosis to shipped pages fast | Larger brands and agencies that need monitoring, technical analysis, integrations, and enterprise workflows |
It depends on the job. LLM Audit is designed for a fast audit and publishing plan; a broader platform may be better for ongoing monitoring or enterprise workflows.
Scrunch is worth evaluating when: you need prompt monitoring, citations, bot traffic, and site maps in one platform; you want enterprise integrations, SSO, dedicated support, or expanded model coverage; you are evaluating agent-facing content delivery through Scrunch AXP.
No. This comparison uses conservative positioning copy and asks buyers to verify current competitor pricing, coverage, and features independently.
A free snapshot, provider findings when configured, $39/mo monitoring with score history, an optional one-time Full Report, site evidence, and shareable report links.
Verify provider coverage, prompt methodology, pricing, update cadence, source evidence, integrations, export options, and whether the workflow creates actions your team can ship.
Yes for LLM Audit: run the free snapshot first, then unlock a one-time report for that audit.
The fastest way to make this decision concrete is to test your own brand, category, and competitors.